At a recent Glacier event for intermediaries, Anton Swanepoel, financial industry expert, author
and director at Trusted Advisors, unpacked the Conduct of Financial Institutions (COFI) Bill and
how advisers should prepare their minds and practices for this industry-changing legislation. “Build
COFI into your practice, and not the other way around”, he says. “This means sharpening the
fundamentals that you already have in place”. A key point of COFI is regarding the issue of suitable
advice, and tied to that is knowing your client and determining their risk profile.